[Music]

This is where it all started, brother.

Right here.

These are the origins.

[Music]

It was two years.

[Music]

2013,

2014,

early 2015.

Everything started here. Everything, everything, everything.

We did everything here.

We sold, delivered, and manufactured everything from this place.

These are our roots.

We never forget this place.

It was just a garage, and we worked from here, with a small space somewhere else.

But this was where we served customers, where we welcomed visitors. Everything happened here.

[Music]

Looking at how much ALNAJA has grown…

Wow.

There were only three people.

[Music]

Even after 13 years, the factory floor still exists.

It still gives me great satisfaction to walk into the factory and know that this place will never cease to exist for me.

[Music]

Before Alnaja, accidents were only a matter of time.

An invisible spark, an ignored risk, a technical detail that could cost lives.

We realized that we weren’t selling tools.

We were selling safety.

After all of this, I understood one thing.

We weren’t just creating tools.

We were solving a real problem that could cost lives.

[Music]

Today, the Alnaja Group serves companies and industries throughout South America, but it didn’t start that way.

It was step by step, understanding every need and every risk.

We develop non-sparking, non-magnetic, and corrosion-resistant tools.

[Music]

Everything is nationally manufactured, by our own people, with close quality control.

And it’s not just about the material. It’s about where those tools will be used:

oil and gas,

steel production,

shipyards,

chemical industries,

environments where every detail makes all the difference.

That’s why every tool that leaves here follows international standards.

[Music]

But more than that, it follows a commitment.

Because in the end, it’s not about tools.

It’s about protecting operations, protecting businesses, and most importantly, protecting people.

Today our products are used by Petrobras, the Shell Group, and Mercedes-Benz Brazil.

We have come a long way, but in the beginning it was very difficult.

Extremely difficult.

We started with bronze.

Today we work with copper beryllium because copper beryllium meets all three requirements:

non-sparking,

non-magnetic,

and corrosion-resistant.

And now ALNAJA is expanding into North America, into Canada, serving customers across the country.

We already have clients there, closing contracts and generating demand for tools between Brazil and Canada.

Our difference in today’s market is the range of sizes and weights we offer.

We provide a broad selection of wrench sizes and tool specifications.

That’s a major difference compared to what’s available in the market today.

We offer an extensive range of tool sizes and weights.

Our wrenches go up to 100 mm.

And even then, if a customer needs a special size, we will go on-site, conduct an analysis, perform a study, and develop the exact tool required.

Today, our mission is to show everyone that when it comes to life and safety, there is no such thing as price.

There is no value too high.

The future of ALNAJA, as I see it today, is to bless more people, impact more lives, and spread our message:

What is a life worth?

It has no price.

It has no price.

It has no price.

[Music]